Prishtina Mall
365 Days of Library!
Client
- Prishtina Mall
Date
- 2024
Our Services
- Strategy, Idea and Concept
- Event Management
- Photography
- Video Production
- Creative & Design
- Influencer Marketing
THE MISSION
As a distinctive addition to the 1-year anniversary festivities, PR Mall hosted the meaningful Library Day Event under the slogan “Celebrating 365 Days of Library.” Our team spearheaded the conception, coordination, and creative aspects of the event, crafting a unique experience that underscored the importance of literacy and community engagement. A standout feature of this event was its core Corporate Social Responsibility (CSR) campaign, conducted in collaboration with two libraries housed within the mall. Participants were encouraged to bring in old books, receiving a 20% off voucher for the mall’s libraries in return. The collected books were then distributed to schools and organizations in need, fostering a culture of literacy and giving back to the community. While we orchestrated the event, our primary goal was to align with PR Mall’s commitment to social responsibility and community enrichment, leaving a lasting impact beyond the anniversary celebrations.